
What story will your team tell with its strategic plan in 2022?
It is not too soon to start thinking about your strategic plan for next year. The medical communications landscape is still in flux:
- Are you gaining the right insight from your stakeholders to create your strategic plan?
- Have you identified gaps that need to be addressed in your strategic plan?
- Does your content inspire action?
- Could your tactics better connect to your strategic imperatives?
60-minute complimentary strategic planning consultation:
Through the end of August, our strategic planning steering committee will be offering 60-minute complimentary strategic planning consultations for our network.
Our strategic planning team has more than 100 years of brand strategy and storytelling expertise. Leverage their insight for your 2022 planning.

Dave Oury
President
- 30+ years of life science leadership
- Creating & executing medical communications tied to market insights & strategies
- 25+ years sales training & development leadership
- Omni-channel medical communications

Jeff Morrison
VP Strategic Solutions
- 20+ years industry experience
- Strategic planning & development
- Marketing content planning & development
- Actionable content strategy & focused, prioritized clinical messaging
- All product types & life cycle phases

Carl Roselle
VP Strategic Development
- 30+ years of life science leadership
Strategic content development
Sales training content planning & development
Curriculum mapping & gap analysis
Brand lifecycle management

Don Bowen
Sr. Content Strategist
25+ years of life science experience
New product planning expertise
Insight generation, market research
Experience through all phases in product development